fontology: n. [XEROX PARC] The body of knowledge dealing with the construction and
use of new fonts (e.g., for window systems and typesetting software). It
has been said that fontology recapitulates file-ogeny.
[Unfortunately, this reference to the embryological dictum that
“Ontogeny recapitulates phylogeny” is not merely a joke. On
the Macintosh, for example, System 7 has to go through contortions to
compensate for an earlier design error that created a whole different set
of abstractions for fonts parallel to ‘files’ and
‘folders’ —ESR]